Website
For almost every big game publishing platform, you need your own website. The website becomes your company's official point of contact: the place where people find information about the company, the games, support, the privacy policy and the terms & conditions.
For Apple Developer and Google Play the website matters even more, because you will need public links to pages such as:
- Privacy Policy;
- Terms & Conditions;
- Support / Contact;
- sometimes verification pages or verification files proving you own the domain.
What a website actually means
A website is not just "the site itself". In practice it includes:
- the domain;
- the hosting;
- the business email;
- the legal pages;
- the verification methods for Google, Apple or other platforms;
- the minimal infrastructure through which your company can be found and verified online.
Each of these has its own page here, with steps and options.
How this guide is organized
There is more than one way to a working website, depending on budget and how much you want to maintain yourself. Below are the steps, one by one:
| Step | What it solves |
|---|---|
| Domain | Your company address: .ro for Romania, .com/.games/.studio/.dev for international. |
| Web hosting | Where the site lives: classic cPanel hosting or the modern Git + Vercel route. |
| Git repo for the website | The repository the site lives in, the base of the modern route. |
| Publishing on Vercel | Publishing the site from Git and connecting the domain through DNS. |
| Business email | Addresses on the company domain: cPanel, Google Workspace or Microsoft 365. |
| Platform verifications | Verifying the domain with Google and the links required by Apple / Google Play. |
| Privacy Policy / Terms & Conditions | The public legal pages required when publishing games. |
For my latest company I use a modern setup: an international domain through GoDaddy, the site hosted for free on Vercel through Git, and email through Google Workspace. It is not the only correct way, just a practical one for a small studio.
Next step
Save the domain, hosting, website and official email in MY OWN COMPANY DETAILS. You will reuse them for platform accounts and verifications.